Frankie Smith- Key note speaker
Francesca ‘Frankie’ Smith is the founder of FSWM, a leading Wealth Management and Financial Planning firm empowering entrepreneurs, professionals, and families to take control of their financial futures.
Frankie is also the creator of Frankie’s, an exclusive membership club designed to help women build confidence and make bold financial decisions through connection, collaboration, and empowerment.
Named Women of the Year in Investment Advice 2024 and featured in Forbes, Frankie is a trailblazer in the male-dominated financial sector. Her journey—from six years at a boutique city firm to founding her own thriving enterprise—has inspired countless professionals to break barriers and lead with purpose.
Losing her mum at 22 changed everything for Frankie, fueling her drive to build a meaningful life and career and her story is a powerful reminder of how challenges can shape your greatest successes.
Frankie has forged partnerships with renowned brands like Boodles and AllBright, using her community to amplify impact and drive change. She delivers sharp, insightful talks that inspire audiences to embrace financial empowerment and challenge the status quo.
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Frankie’s Expertise
Wealth Management & financial planning
Frankie specialises in wealth management and financial planning. Day to day she helps entrepreneurs, professionals, and families navigate personal and business finances. With a fresh approach in a traditional industry, she provides tailored guidance for every life stage and milestone.
Trust and estate planning
Frankie offers trust and estate services, assisting individuals and families in securing their financial future. Her work ensures a smooth wealth transfers across generations through comprehensive estate planning, including wills and insurance solutions.
Building networks and partnerships
Challenging the status quo
Drawing from her experiences in the male-dominated financial industry and fundraising for her companies, Frankie is committed to empowering women to make confident financial decisions and supporting female founders.
Frankie’s Event Experience
Frankie has served as a panelist at numerous events, exploring a wide range of topics that blend financial themes with lifestyle considerations. Having hosted many events herself Frankie is also a well versed moderator.
Previous events include:
Wealth Wise women: Founders talking finance, funding and mentoring
How to start, scale and exit your business
The future of Sustainable Investing and making an impact with your money
Money Matters: Motherhood- Financial considerations for those with or planning for a family
Now the Unknowns are Known- Navigating the UK Budget and US election
Beyond stocks: Other investment Opportunities
Telehealth
Discover the range of services offered by Frankie
Frankie is the founder of three ventures: a wealth management firm, a trust and estate services company, and a women’s membership network based in London.
Discover more details about these past events and explore additional ones
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Happy Clients
“As the first female family member of Boodles, I am truly thrilled and honoured to join hands with Frankie’s in our shared mission to empower women with knowledge about both financial management and diamonds. Together, we celebrate the power of women, breaking barriers and fostering a brighter future of financial independence and empowerment.”
Honour Wainwright
Marketing Director, Boodles
“Rathbones was proud to support Frankie’s impactful Money Matters Motherhood event, featuring a dynamic panel of women sharing insights on navigating motherhood in the workplace. The discussion covered financial and emotional preparation for this transition, sparking high engagement between panelists and attendees, with networking continuing long after. We look forward to collaborating with Frankie as she grows her business and network”
Rathbones
“I’ve attended events Frankie hosted and always found them so informative, relevant
and fun. Frankie is very knowledgeable in her field and always happy to share her
knowledge”
Elinor
Founder
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Interested in booking Frankie for your next event?
Enquire now now with details on the event type and topic.
One of the Frankie’s team will be in touch shortly.
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Latest News & Resources
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